SEO Training - How to setup Google Analytics
A really good explanation of Google Analytics and how to set it up
A really good explanation of Google Analytics and how to set it up
A friend pointed me to a blog post from Apollo SEM about tracking Adwords keyword data in Google Analytics. I really recommend reading this article because there hasn’t really been an easy way to do this.
This is for sure a great way to help you budget your campaigns a lot better. By being able to see what keywords are doing the best/worst you can tweak your spending accordingly!
Sticking with the Adwords theme here, I also found a good post there about how to exclude your site from showing your own ads. Makes sense right? Why pay for someone to click on your ad when they are already at a site of yours?